Advertising - Conceptual

"Taxotere Campaign / Lung " - Harrison and Star - Aventis

"Taxotere Campaign / Lung " - Harrison and Star - Aventis

Rodney was brought to the table to create, manage, and produce, a series of international Ads for Aventis which promoted healthcare answers for people suffering from major cancers. Harrison and Star NY brought Rodney to the table to produce Ads dealing with Metastatic Breast, Prostate and Lung cancers. Location scouts were placed on the road around the world with the production team eventually ending up in various locations throughout Tuscany in Italy. Location scouting, permits, casting, local crew, styling as well as all travel duties were handled by Rodney's US production team and his production relationship in Siena for images created in Italy.

"No Matter Where You Are, We'll Find You / Dust Storm " - O&M Latin America - DHL Global "No Matter Where You Are, We'll Find You / Rain Storm " - O&M Latin America - DHL GLobal " POPO-AGUILA REAL " - Young and Rubicam MX - Philip Morris "No Matter Where You Are, We'll Find You / Mariposas" - O&M Latin America - DHL Global "Junta - Tail Gate"  Monterrey . Mexico "Junta - Horse Trainers"  Monterrey . Mexico "El Lago" or "The Lake" -  Aviator Launch - Y&R MX - Lincoln "El Montana" or "The Mountain" -  Aviator Launch - Y&R MX - Lincoln "Turn Down Service" Aviator Launch - Y&R MX - Lincoln One in a series of images created for DDB MX - and their client Carta Blanca on the streets of Monterey.  Rodney was invited to work with the agency in a pilot campaign where Rodney's work would establish the photographic style for their client's future projects.
"Taxotere Campaign / Lung " - Harrison and Star - Aventis